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This is a billboard which was opened in the Phillipines in July and was created by Coca-Cola and the World Wildlife Federation. As seen in the image, it makes the claim that "this billboard absorbs air pollution".



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In Jan 2017, Finland became the first country in Europe to officially experiment with this socio-economic concept. Similar experiments are scheduled for many Dutch cities and the Canadian city of Ontario in 2017. In the case of Finland, the figure is 560 Euros a month. What concept?

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