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On this expensive piece of advertising space, their predecessors were UNICEF and the Qatar Foundation. In 2013, commercially, they have gone where no brand has gone before, much to the disenchantment of many who feel they own a piece of that advertising space.

Who and where are they advertising?

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This day last year: Q.696

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In Jan 2017, Finland became the first country in Europe to officially experiment with this socio-economic concept. Similar experiments are scheduled for many Dutch cities and the Canadian city of Ontario in 2017. In the case of Finland, the figure is 560 Euros a month. What concept?

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