In December 2013, this technology company signed a deal with the Spanish football club F.C.Barcelona to put their logo on the
inside of the team's official jerseys. This was largely hailed as a smart move, as it nicely fits in with the company's 'interior positioning'.
So when Barca players celebrate a goal by pulling their shirts inside-out, what will you see inside?
[+ Show Answer]
Intel, which is known for its "Intel Inside" slogan.
More here.